Drake Can’t Get Sufficient Stone Island Proper Now
As you might have gathered from his speech to Rihanna on the 2016 Video Music Awards, Drake isn’t essentially the most delicate of males with regards to confessing his love. And this isn’t simply relating to the girls in our present Greatest-Dressed Man in the world’s life, it is also true of the brands Island he digs. Right now the rapper’s fanboying exhausting over Stone Island, a label he is worn persistently on stage during his Boy Meets World tour dates right here within the UK.
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In fact, the collab won’t come as a shock to diehard Drake followers as the label has been a staple of the singer’s wardrobe throughout previous visits to the capital. Attending Wimbledon last 12 months he put his personal spin on the normal tennis uniform, sporting an all-white ensemble, complete with Stone Island sweatshirt, as properly one of the model’s zip-ups. stoneisland.co.
And it isn’t stone island crew neck sweatshirt sale just on this country that he is been a one-man PR machine for the label. He’s steadily appeared courtside at NBA video games in the US wearing Stone Island.
Drake’s out right here sporting Stone Island and quoting our british slang ? pic.twitter.com/91LvJj2uTb
Of course, anybody who follows the man on Instagram will know simply how deep this love goes – almsot every other publish not too long ago has been associated to the brand, whether that be a shot of him repping Stone Island on stage or carrying his customized gold and diamond Stone Island emblem chain (by Ben Baller, and price an estimated $one hundred,000).
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By Carlotta Constant
UK Town Benny dropped off a classic @benballer @teo_rivetti @tiarivetti
A post shared by champagnepapi (@champagnepapi) on Feb eleven, 2017 at eleven:48am PST
However, perhaps a very powerful publish he is achieved is the one with him posing with Stone Island’s proprietor Carlo Rivetti. Whereas Drizzy may have been channelling classic homegrown street type throughout his time in the UK (the brand has long been associated with British avenue culture, from Britpop to soccer), the fact that he’s met the man who has ultimate sway over what the brand makes means that he might lastly get to make his mark on the brand he loves with a physical release of his tour merch. And is not that every fanboy’s dream
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